Starting August 31, Google to Purge Low-Quality and Empty Apps from Its Store
Developers aiming to publish their apps on the Google Play Store are subjected to Google's review process. Typically, low-quality and spammy apps fail to make the cut, with only those meeting Google’s developer guidelines being allowed on the platform.
However, the review process isn't foolproof against all low-quality apps, especially those that have ceased updates and may not even launch properly after installation. In response, Google is gearing up to clean house.
In its latest developer policy update, Google stated:
From August 31, 2024, apps that are merely text-based, offer a single wallpaper, fail to load, or are non-responsive are highly likely to be in violation of the developer guidelines. Apps are expected to deliver a stable, responsive, and engaging user experience, meaning those that crash, lack sufficient content to engage users, or fail to offer practicality will be removed from the Play Store.
This move is deemed necessary for both Google and its users, as downloading low-quality apps from the Google Play Store can lead to frustration, thereby tarnishing expectations towards the Android ecosystem and the Play Store itself.
This is particularly relevant in regions with underdeveloped internet infrastructure, where data costs are high. In such scenarios, downloading useless apps can significantly sour user experience. Google's periodic clean-ups of the Play Store help maintain a positive experience in the app marketplace.
Most developers and apps will remain unaffected by this purge, as those that are regularly updated or have not been updated but still retain functionality will not be removed. Users can continue to download and use these applications without interruption.